Dson Connected: Product Marketing Summer Internship
As he has for the past four years, Dickinson Trustee and ADC Holdings CEO Mark Lehman ’71 plans to hire a Dickinson student intern to work at his company Horizon Brands.
This experience is eligible for registration with Dickinson’s Internship Program (INP). Please contact Amity Fox if you have any INP-related questions.
It is HIGHLY RECOMMENDED that students have their resume reviewed prior to submitting their application. Don't delay -- schedule a resume review appointment with a career advisor today!
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Horizon Brands, subsidiary of ADC Solutions USA, LLC, is a company which pushes the limits to add more to your everyday life. The result is a thriving and ever-expanding portfolio of uniquely useful Automotive Accessories, Consumer Electronics, and Home & Lifestyle Products for people who care about quality and value.
We couldn’t do any of it without our team. At Horizon Brands we believe people come first! We are committed to providing an inclusive, diverse, harmonious, and efficient environment, where all individuals naturally and effortlessly work as a team.
Internship Description
Our internship program is designed to create an environment of learning for the intern. Our program consists of two parts. The initial portion of the program includes completing some specialized projects within the student’s area of study. These projects are well defined and outlined with specific outcomes that allow the student to apply classroom knowledge in a real work environment. The second project will be a joint project with other interns enabling them to work as a cross functional group to solve a company issue of their choice.
Candidates must be available for 7 consecutive weeks during the summer months, dates to be determined.
Responsibilities
In this position the Product Marketing Intern will aid in brainstorming, researching, and developing LED lighting products for major retailers under our KODA brand. Alongside the rest of the Product Marketing Managers (PMM) team, the Intern would execute go-to-market strategies and help manage content creation for the brand for our digital channels. Being customer focused and innovative, this role will be supporting the team to help bring next generation products to market while doing so in an ethical and fun way! Some of the specific responsibilities include the following:
· Conduct interviews, surveys, and online research of our consumers to identify industry trends and innovative product ideas.
· Create a new product or promotion launch digital marketing campaign for our kodabuilt.com website and social media channels
· Aid in the new product design process by completing research, design briefs and communication with design teams to help create innovative products
· Review our product listings and brand store on Amazon based on sales history and suggest content upgrades that could increase performance
· Work with cross-functional teams including digital, product design, product managers and art to aid in the completion of ongoing projects and initiatives.
Major
Marketing, Commerce or Business Admin undergraduate degree
Application Process
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Please submit your application through Handshake.